Lummi Anton

Lummi Anton is Co-Founder and Creative Director at Bridge4Innovation where she curates’ activities at the intersection between Culture, Technology and Startups ecosystem. She is an expert in pushing boundaries and support innovators, SMEs or startups working in the fields of culture, creative industries, media, entertainment and fields connected with them such as cultural education, so on. With over 20 years in the Performing Arts Field and 10 years of experience in Marketing and Management, she has extensive experience working with Tech startups and cross-media development. She also acquired significant experience working with EU Funds. She mixes and pivots different types of connections between Art, Business and Innovation. Her area of expertise includes Marketing Strategy, Community Creation and Engagement, Branding and Re-branding, Idea Generation, Design Thinking, Infotainment Brainstorming and Provocateur4Innovation. Fascinated about creative processes, she explores new forms, concepts, or expressions such as VR or XR, looking for collaborations and applications in these fields. Her Cultural Explorer attitude led her to establish various connections in West Africa, where she is an Ambassador and Expert in various programs and hackathons, collaborating closely with NGOs, startup ecosystems, and diverse international organizations.